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<oembed><version>1.0</version><provider_name>The Kidney Quality Improvement Partnership</provider_name><provider_url>https://www.thinkkidneys.nhs.uk/kquip</provider_url><author_name>jamesmccann</author_name><title>Opinion leaders - The Kidney Quality Improvement Partnership</title><type>rich</type><width>600</width><height>338</height><html>&lt;blockquote class="wp-embedded-content" data-secret="32j4mhsjHs"&gt;&lt;a href="https://www.thinkkidneys.nhs.uk/kquip/hub/opinion-leaders/"&gt;Opinion leaders&lt;/a&gt;&lt;/blockquote&gt;&lt;iframe sandbox="allow-scripts" security="restricted" src="https://www.thinkkidneys.nhs.uk/kquip/hub/opinion-leaders/embed/#?secret=32j4mhsjHs" width="600" height="338" title="&#x201C;Opinion leaders&#x201D; &#x2014; The Kidney Quality Improvement Partnership" data-secret="32j4mhsjHs" frameborder="0" marginwidth="0" marginheight="0" scrolling="no" class="wp-embedded-content"&gt;&lt;/iframe&gt;&lt;script type="text/javascript"&gt;
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</html><description>Opinion leaders are generally defined as those individuals whose beliefs, practices and behaviours are noticed and imitated by others. If these opinion leaders are observed by others to adopt an innovation or concept that seems valued, it can spread through the population &#x2013; this is particularly the case in the context of through social media. Click on the link below for further information Opinion leaders This...</description></oembed>
